Louisville, Kentucky · Operator · Founder

I don’t advise from the sidelines. I step in and rebuild.

I co-founded El Toro and helped grow it from three founders to 100+ employees. When COVID shut down TRIM’s in-office haircut model, I rebuilt it into a $1M+ salon in two years. Now my team at Hunley Media does the same thing inside other companies.

See How Hunley Works The Track Record

Sean Stafford, Louisville founder and operator

100+

El Toro employees, grown from three co-founders

$1M+

TRIM revenue within two years of launch

$10M+

in domain names brokered

Track Record

Build. Fix. Exit. Repeat.

El Toro · 2012 to 2025

Built a company from a basement

Co-founded the IP-targeting company, which became the largest ad-tech company in Kentucky, and led sales for its first eight years. Three founders became 100+ employees. Exited October 2025.

Read WDRB’s coverage of El Toro’s expansion

TRIM NuLu · 2020 to 2026

Rebuilt it when COVID hit

TRIM ran mini-salons inside offices. When COVID emptied the offices, that model went with them. I led the rebuild as CEO, turning it into a full-service salon in NuLu. Hit $1M+ in revenue within two years. Grew to 19 employees, expanded from 900 to 3,250 sq ft, and was named Best Hair Salon in Louisville by the Louisville Courier-Journal in 2021, 2022, 2023, 2024, and 2025. Exited in 2026.

Read the Square case study

Domains · 2005 to now

Wrote the book on it

Author of Domain Graduate, acquired by Epik in 2019. COO of DNS.com through its sale to Comodo. Today I’m VP of Domains at ThreatWave, which turns discarded information from parked domains into valuable threat-intelligence data.

Read DomainGang’s coverage of the Epik acquisition

What I Do Now

Hunley Media Group: growth engineers who embed in your business.

We are not an agency and we don’t hand you a deck. Two senior operators move into your business, map how customers actually find and buy from you, and rebuild the whole conversion system: search, AI visibility, site, and funnel.

Engagements start with a paid discovery session.

Go to HunleyMedia.com

How We Work

We don’t advise. We operate.

Consultants hand you a report and a to-do list. We find what’s broken, fix it ourselves, and hand you a working system.